FAQ

Clear & Craft Your Brand Day

Clear & Craft Your Brand Day

A highly-focused strategy day for your brand or project

Tired of making apologies for your β€˜temporary’ business card or website?

Your branding feels confusing, even to you?

You’ve had enough of winging it.

You’re ready to transform your brand into a powerful business asset…

Clear & Craft Your Brand Day is ideal for businesses who…
feel conflicted or need a concentrated day to move the dial.

You know there are some problems, but you’re not sure if you would like to create a new brand identity from scratch, or rebrand while keeping some existing elements.

Do any of these sound like you?

You’ve decided to pivot your core business, but your branding is out of sync with this change.

Your branding is out of date, it’s working against you.

  • Your branding was done on little-or-no-budget when you started out. It looks unprofessional. You need a new approach.

You are launching a new business.

  • Maybe you don’t need help with your brand but you have a big event coming up or design requirements you need to work on…

Timeframe: 10am to 5pm

Investment: €750 plus vat (deductible from the Full Brand Defogger Intensive).

Brand Strategy & Direction Summary pages
  • A. Clear & Craft Your Brand Day is designed get to the soul of your business. It is a day of brand therapy, exclusively focused on your business needs for your brand.

    What is best way forward for your business?

    This foundational work paves the way for the next stage of branding, which is creative design.

  • A. We meet 1-to-1 on Zoom for a full day.

    My signature process will help us get to the soul of your business: identify your brand personality, positioning, and create a roadmap for the future.

    We will also uncover your brand story, enabling you to connect with your audience on a deeper level.

    Say goodbye to the frustration and overwhelm and hello to a new level of confidence in your business.

    • I'm here to help you clear away the fog and create a solid foundation that you can confidently build upon.

    After our day together, you will receive a detailed Brand Strategy Summary following our session. This will include your:

    • brand foundations (purpose, vision, values, brand personality)

    • core audience

    • brand positioning

    • marketing activities

    • outline strategy roadmap to grow your brand - for bridging the gap from where your brand is currently to where you want it to be.

  • A. You will receive your Brand Strategy Summary within 1 week of our session, it will include a breakdown of your new Brand Strategy:

    - Core Audience
    - Brand Personality
    - Brand Positioning
    - Name Analysis
    - Tagline
    - Customer Journey

    - Brand Story
    - Brand Identity Requirements
    - Content Action Plan


    You can use the Summary as a roadmap to grow your brand and/or include it as part of a briefing document for a designer, should you decide to refresh your visuals or fully re-brand.

  • A. Yes, it is fully deductible.

GET STARTED

Bookings Clear & Craft Your Brand Day

All Plans

90-minutes

Brand Blowout Health Check

1-to-1 session for your current branding.

1-day, 1-1

Clear & Clarify Your Brand Day

A focused strategy day for your brand.

2-week sprint

Full Brand Defogger Intensive

Complete professional brand. See change quickly.

WHAT OTHERS ARE SAYING

Client Testimonials

kerry foods logo

β€œIt is rare to find a combination of exceptional talent, design expertise, innovative creativity and personal attention, but that has been my experience every time when working with Mary Fleming Design.

Mary has handled numerous projects for our business and collaborates skillfully in bringing our fledgling ideas to life in a real and meaningful way that always hits the mark.”

JOE BRIEN
General Manager of Kerry Foods