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Brand strategy & design for passionate businesses

Let’s clear
the brand fog

Your business deserves a magnetic brand that elevates it high above the others. A brand that your dream audience falls in love with. I’m here to help you see it clearly and create it.
Are you ready to banish that brand fog?

Mary Fleming video call

Brand strategy & design for ambitious businesses

Let’s clear
the brand fog.

Your business deserves a magnetic brand that elevates it high above the others. A brand that your dream audience falls in love with. I’m here to help you see it clearly and create it. Are you ready to clear that brand fog?

Step out with pride!

Mary Fleming of Mary Fleming Design, brand strategy and design

Hi, I’m Mary!

My mission is to empower you to step out with pride. No more apologising for how you are presenting your brand to the world!

I want you to enjoy success in your business, both financially and personally.

Working with me will enable you to get clarity on your brand:
who it is and who it is not.

We begin with your brand strategy and then link this to thoughtful design solutions. Our goal is to elevate and grow your business.

Mary Fleming Design at work

The roadmap to clarity

The roadmap to clarity

Clear thinking =
strong compass…

Brand Strategy

It is vitally important to start with brand strategy, otherwise designing a brand identity becomes guesswork!

I work with you to help you gain clarity around your brand positioning and goals.

Ahh, a clear view!
Now it’s time to build your brand…

Visual Identity Design

You have a clear direction in your mind for your business, but aren’t quite sure how to take it to the next level visually. I help you achieve this through the design of your logo and associated brand collateral.

Build a hard-working asset, your brand equity…

Marketing Collateral

There are so many aspects to brand messaging. Every customer touchpoint is an opportunity to reinforce your brand: social media, printed material, signage systems, packaging, livery, etc.; all contribute to your customers’ experience of your brand.

Book a complimentary call:

Mary Fleming video call

Happy clients

“I’d recommend Mary as she has great creative talent and an eye for detail, always offers creative and practical suggestions, delivers on time and is positive, energetic and friendly.

For a personal service, I like to work with other small owner-managed businesses (yes often like-minded women!) who want to get the job done and Mary is a good fit.”

Moira Hart

Wexford Lavender Farm

“Mary Fleming created and managed our company brand identity from concept to completion. In addition to handling print work, Mary produced artwork for use in websites and social media.
Mary consulted with us and engaged our company in the design process, displaying patience, professionalism, and creative flair. We were very impressed with the personalised service, speedy turn-around and artistic results.
Our brand has made a big impact on how we are perceived and I would highly recommend working with Mary Fleming.”

Patrick Neville

Coopero Recruitment

Philip Sharpe Photography

Philip Sharpe is a very talented photographer who has a particular grá for Irish wildlife and landscapes. He describes himself as, “a self-taught photographer who is living the dream and loving it!!!”

Please contact me if you would like to discuss designing your brand to reflect your story in a compelling way.

Coopero Recruitment

Brand design for Coopero Recruitment Partners, a new boutique recruitment agency in Dublin.
A cohesive visual identity system was needed to present this new business as a serious contender in the highly competitive recruitment market.

Geraldine Doyle

Brand design for Geraldine Doyle Accounting. Geraldine has a well-established, successful accounting practice – however, she discovered a love of training and mentoring during the pandemic, with the shift to video calls enabling her to reach people all across Ireland.
This re-brand from GD Accounts to Geraldine Doyle, Accounts Support & Training Expert reflects that change of focus, combined with Geraldine’s natural rapport and bright personality.

DePuy Synthes, One Cork

Amongst the variety of design items I have designed for DePuy Synthes, a Johnson & Johnson subsidiary, in Cork – including new branding for CSR, employee newsletters, and 20 year anniversary coffee table book – is their magazine, One Cork.
I designed this from concept to finish, including name ideas which encompassed the brand values at DePuy and the unique location, design layouts, through to delivery of finished magazines.