Brand strategy & design for passionate business owners
Let’s clear
the brand fog
Your business deserves a magnetic brand that elevates it high above the others. A brand that your dream audience falls in love with. I’m here to help you see it clearly and create it.
Are you ready to banish that brand fog?

Brand strategy & design for passionate business owners
Let’s clear
the brand fog!
Your business deserves a magnetic brand that elevates it high above the others.
A brand that your dream audience falls in love with.
I’m here to help you see it clearly and create it.
Are you ready to clear your brand fog?

Why does branding matter?
The goal of branding is to build familiarity and recognition amongst your audience.
Why does this matter?
In a world that can feel like Dublin airport (minus air traffic control!), your brand gives your audience a mental landing place for your product or service. A shortcut that makes it quicker and easier for them to recognise you.
Intentional branding is about shaping perception.
In order to be noticed in the first place, you need to stand out from the competition. A clear brand makes this so much easier.
In fact, you are making life easier for your customers.
Win-win for you and your customer!







See the view clearly!


Hi, I’m Mary,
My mission is to help you clear your brand fog so that you can see the view clearly!
Would you like to banish confusion and overwhelm? And instead, be clear on how to present a brand that you’re proud of to the world.
Working with me will enable you to get clarity on your brand: who it is and who it is not.
We begin with your brand strategy and build a connected design solution on this foundation.
I am here to help you elevate and grow your business, so you can enjoy financial and personal success.
The roadmap to clarity
The roadmap to clarity
1.
Get clear on your thinking
Brand Strategy
It is vitally important to start with your brand strategy.
Otherwise designing a brand identity becomes guesswork!
I work with you to help you gain clarity around your brand positioning and goals.
2.
Ahh, a clear view!
It’s time to build your brand…
Visual Identity Design
You have a clear direction for your business but aren’t sure how to take it to the next level visually.
I help you achieve this through the design of your logo and associated brand collateral.
3.
Build a hard-working asset: your brand equity…
Marketing Collateral
There are so many aspects to brand messaging.
Every customer touchpoint is an opportunity to reinforce your brand: social media, printed material, signage systems, packaging, livery, etc.
All touchpoints contribute to your customer’s experience of your brand.
Happy clients
“I can’t put into words my overwhelming satisfaction with the logo design Mary created. She listened to who I was, not what I wanted and designed a logo that touched my heart. I know it sounds sentimental but it was like that.
When she explained the reasoning and thought process behind each design choice I was awed by how much she listened to me. Her ability to translate my words into something tangible and relatable was an experience I didn’t expect.
I highly recommend Mary if you want a logo design that speaks volumes.”
“Mary Fleming created and managed our company brand identity from concept to completion. In addition to handling print work, Mary produced artwork for use in websites and social media.
Mary consulted with us and engaged our company in the design process, displaying patience, professionalism, and creative flair. We were very impressed with the personalised service, speedy turn-around and artistic results.
Our brand has made a big impact on how we are perceived and I would highly recommend working with Mary.”