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Bring your brand from foggy to fab!

You can build a magnetic brand that your dream audience notices and falls in love with.

By bravely stepping out of the sea of sameness, your business can grow profitably, and in the direction that you want for it.

Imagine how that would feel?

From fuzz to focus, from foggy to fab!

Mary Fleming of Mary Fleming Design, brand strategy and design

Step out with pride!

Hi, I’m Mary!

My mission is to empower you to step out with pride. No more apologising for how you are presenting your brand to the world!

I want you to enjoy success in your business, both financially and personally.

Working with me will enable you to get clarity on your brand:
who it is and who it is not.

We begin with your brand strategy and then link this to thoughtful design solutions. Our goal is to elevate and grow your business.

Services overview

My Services

Build strong foundations…

It is vitally important to start with brand strategy, otherwise designing a brand identity becomes guesswork!

I work with you to help you gain clarity around your brand positioning and goals.

Now, build on the foundations…
Visual Identity Design

You have a clear direction in your mind for your business, but aren’t quite sure how to take it to the next level visually. I help you achieve this through the design of your logo and associated brand collateral.

Build upon your brand equity…
Marketing Collateral

There are so many aspects to brand messaging. Every customer touchpoint is an opportunity to reinforce your brand: social media, printed material, signage systems, packaging, livery, etc.; all contribute to your customers’ experience of your brand.

Book a 15 min consultation.

Join me for a virtual cup of tea to discuss your project.

“I’d recommend Mary as a graphic designer as she has great creative talent and an eye for detail, always offers creative and practical suggestions, delivers on time and is positive, energetic and friendly.

For a personal service, I like to work with other small owner managed businesses (yes often like-minded women!) who want to get the job done and Mary is a good fit.”

Moira Hart

Wexford Lavender Farm

Philip Sharpe Photography

Philip Sharpe is a very talented photographer who has a particular grá for Irish wildlife and landscapes. He describes himself as, “a self-taught photographer who is living the dream and loving it!!!”

Please contact me if you would like to discuss designing your brand to reflect your story in a compelling way.

Coopero Recruitment

Brand design for Coopero Recruitment Partners, a new boutique recruitment agency in Dublin.
A cohesive visual identity system was needed to present this new business as a serious contender in the highly competitive recruitment market.

Geraldine Doyle

Brand design for Geraldine Doyle Accounting. Geraldine has a well-established, successful accounting practice – however, she discovered a love of training and mentoring during the pandemic, with the shift to video calls enabling her to reach people all across Ireland.
This re-brand from GD Accounts to Geraldine Doyle, Accounts Support & Training Expert reflects that change of focus, combined with Geraldine’s natural rapport and bright personality.

DePuy Synthes, One Cork

Amongst the variety of design items I have designed for DePuy Synthes, a Johnson & Johnson subsidiary, in Cork – including new branding for CSR, employee newsletters, and 20 year anniversary coffee table book – is their magazine, One Cork.
I designed this from concept to finish, including name ideas which encompassed the brand values at DePuy and the unique location, design layouts, through to delivery of finished magazines.

“Mary Fleming created and managed our company brand identity from concept to completion. In addition to handling print work, Mary produced artwork in multiple file formats for use in websites and social media.  

Mary consulted with us and produced multiple mock-ups and engaged our company in the design process, displaying patience, professionalism, and creative flair. We were very impressed with the personalised service, speedy turn-around and artistic results.

I would highly recommend Mary Fleming Design for graphic design and print management.”

Patrick Neville, Coopero Recruitment